By Robert Cohen Executive Director Text Only

Your choice of boobs!

Breast Cancer Boobs

Boobs: Noun, Slang: Ignorant jerks.
Boobs: Noun, Slang: Female breasts.

The following press release was posted to PR Newswire on

{Support National Breast Cancer Awareness Month with a Scoop
of Ice Cream

Dreyer's Grand Ice Cream and the National Alliance of Breast
Cancer Organizations (NABCO) are uniting to educate
Americans about good breast health during National Breast
Cancer Awareness Month. Through the end of October, Dreyer's
will feature pink ribbons on its Grand Light, No Sugar Added
and Fat Free No Sugar Added ice creams, as well as Frozen
Yogurt, Fat Free Frozen Yogurts and Sherbet.

Consumers who scoop up a carton can help raise up to
$250,000 for NABCO and its nationwide education and
information programs that encourage women to seek early

Many people feel that methodologies employed in early
detection (repeated x-ray mammographies) are a leading cause
of breast cancer. Recent studies prove that breast cancer
early detection x-rays do not affect breast cancer incidence
or lessen death rates.

What hurts so much is that the cause is being promoted as
the means to discovering a cure.

Who in their right mind will buy ice cream to prevent breast
cancer? American women, that's who.

Please print this column and make a flyer. Hand it out at
your supermarket. Stick it in somebody's cart or in the
windshield of their car. Place it in the ice cream section.

Twelve pounds of milk are required to produce one pound of
ice cream.

Each sip of cow's milk contains estrogen, which has been
identified as a key factor in promoting breast cancer cell
growth. Milk also contains a powerful growth hormone called
insulin-like growth factor (IGF-I).

There are hundreds of millions of different proteins in
nature, and only one hormone that is identical between any
two species. That powerful growth hormone is IGF-I, and it
is an exact match in the cow's body and the human body.
Drink one glass of cow's milk and a female doubles the
amount of free circulating IGF-I in her body. Eat one
portion of ice cream and one consumes 12 times the amount of
this powerful cancer accelerator. IGF-I survives digestion
and has been identified as the key factor in breast cancer's

If you believe that breast feeding "works" to protect
lactoferrins and immunoglobulins from digestion (and benefit
the nursing infant), you must also recognize that milk is a
hormonal delivery system. By drinking cow's milk or eating
ice cream, one delivers IGF-I in a bioactive form to the
body's cells. When IGF-I from cow's milk alights upon an
existing cancer...

"Human Insulin-like growth factor (IGF-I) and bovine
IGF-I are identical. Both contain 70 amino acids in
the identical sequence."

Judith C. Juskevich and C. Greg Guyer. SCIENCE,
vol. 249. August 24, 1990.

"IGF-I is critically involved in the aberrant growth
of human breast cancer cells."

M. Lippman. J. Natl. Inst. Health Res., 1991, 3.

"Estrogen regulation of IGF-I in breast cancer cells
would support the hypothesis that IGF-I has a regulatory
function in breast cancer."

A.V. Lee, Mol-Cell- Endocrinol., March, 99(2).

"IGF-I is a potent growth factor for cellular proliferation
in the human breast carcinoma cell line."

J.C. Chen, J-Cell-Physiol., January, 1994, 158(1)

"Insulin-like growth factors are key factors for
breast cancer growth."

J.A. Figueroa, J-Cell-Physiol., Nov., 1993, 157(2)

"IGF-I produces a 10-fold increase in RNA levels of
cancer cells. IGF-I appears to be a critical component
in cellular proliferation."

X.S. Li, Exp-Cell-Res., March, 1994, 211(1)

"IGF-I plays a major role in human breast cancer
cell growth."

E.A. Musgrove, Eur-J-Cancer, 29A (16), 1993

"IGF-I has been identified as a key factor in
breast cancer."

Hankinson. The Lancet, vol. 351. May 9, 1998

"Serum IGF-I levels increased significantly in milk
drinkers, an increase of about 10% above baseline but
was unchanged in the control group."

Robert P. Heaney,  Journal of the American Dietetic
Association, vol. 99, no. 10. October 1999

"IGF-1 accelerates the growth of breast cancer cells."

M. Lippman Science, Vol. 259, January 29, 1993

Robert Cohen, author of:   MILK A-Z
Executive Director (
Dairy Education Board

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